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Reporting is a Gateway Drug

Reporting is a Gateway Drug

I love doing reporting. Well I don’t actually love doing reporting, but I love what it can do for an Analytics team. If executed well, reporting can be the gateway drug, resulting in an organization that is completely addicted to its Analytics team. If executed poorly, the Analytics team can turn into a team of reporting monkeys - we all know what that is like. Here is some advice on how to use reporting as a means to create strong stakeholder relationships in your organization.